Chipotle Releases an iOS Game That Takes Shots at Processed Food Manufacturers

Chipotle has just come out with a promotional campaign that targets two of my biggest passions – natural food and video games. The video above tells a beautiful story of a scarecrow (Chipotle) who works for “Crow Foods” (industrial farms), a food company that produces highly processed foods containing chickens pumped full of hormones and cows raised in cramped, unnatural conditions. The scarecrow sees the wrong in this and takes it upon himself to bring natural foods back to the people by starting his own farm and selling it in the city, competing directly with the company he formally worked with.

The iOS game puts you back in the scarecrow’s shoes, fighting against Crow Foods. The controls are entirely tilt-based and you need to navigate through each level while avoiding obstacles.


In each level, you need to transport items to your destination, trying not to lose your items by getting hit by an obstacle. Each level has various challenges. In the first level, for example, you need to carry 5 boxes of fresh produce to your destination. Each time you are spotted or get hit by an obstacle, you lose a box. At the hardest difficulty of the first level, you need to get to the end of the level without losing any boxes and within the short time period you’re given.


This game is challenging, but honestly, it isn’t very good. There are only four levels and each level has 4 or 5 challenges, which is really only the same exact challenge, but with increasing difficulty. I became bored of the game real quick.


I liked the little shots the game took at industrial farms and food production companies though. This game has a great message! The one thing I find interesting is that Chipotle would choose to release this when nearly all of their ingredients are GMO.

Why You Should Play Games With Your Kids Even If Society Thinks It’s a Waste of Time

Kid plays Donkey Kong

My wife is 22 weeks pregnant right now with our little baby girl. I mentioned to my wife when we first found out she was pregnant that I can’t wait for our daughter to get old enough for me to play video games with her. My wife said that she doesn’t want our kid to play video games because games are bad for kids and a waste of time.


Ok, now I get why people think this. I’ve heard this my whole life. But being an avid gamer since I was just a little kid, I know differently. I feel like games have benefited me greatly. I’ve always believed that my eye-hand coordination and reading skills have been enhanced by playing games. Games are also a great way for me to wind down, relax and recharge.

People can make all the assumptions they want, but recent studies are showing that games are great for both kids and adults in many ways.

In older adults, scientists at the University of California have found that playing video games can increase cognitive function and can treat neurological disorders. The researchers even believe that video games might be on par with prescription medications.

Just 15 minutes ago, my local news station aired a short story about Dr. George Sachs treating young kids with ADHD with video games. They used strategy-based games in the study and found that the volunteers showed better speed and accuracy on cognitive tests. That’s big news.

I don’t know how beneficial all games are for kids, but you’re probably safe giving your kids educational games or games that promote critical thinking. My favorite games as a kid were RPG’s which is what I think helped my reading skills develop so strongly. These are the kinds of games I plan to play with my daughter and I’m glad to know that gaming can be so beneficial in cognitive development.

I’m Sick This Weekend So I Guess I”ll Just Play Mega Man 9


I’ve been playing Fallout 3 for the last few months, with a short break in-between to play The Last of Us (AMAZING GAME!), but with all the recent news surrounding Keiji Inafune’s Kickstarter campaign to create a Mega Man clone called Mighty No. 9, I’ve been jonesin’ to play some Mega Man.


I caught a bad cold earlier this week and I’ve been stuck in the house for the last couple of days, so I decided to hit up the PSN Store to see if I could download Mega Man X, the SNES classic and my all-time favorite Mega Man game from my childhood. Sadly, Mega Man X is not available on the Xbox 360 or the PS3, so instead I settled on Mega Man 9.

It’s definitely as difficult as I remember Mega Man games being, that’s for sure. It reminds me of the days of the NES, when games were so hard that they often led to controllers being thrown across the room. Luckily, Mega Man 9 has a “save” feature, so that helps.


I’ve only played for a couple of hours so far, but I’ve only beaten two bosses – Splash Woman and Galaxy Man. Both of them are easy to defeat with just the Mega Buster and the levels aren’t too difficult either. All of the other levels in this game are ridiculously hard! I can barely make it to the half-way points in any of them. Mega Man is all about repetition and memorization though, so I’ll get it eventually.

I hope I can beat this game before the weekend’s over, but I think I may have already had enough Mega Man to get my fix 😉